> ## Documentation Index
> Fetch the complete documentation index at: https://docs.anycrm.anyreach.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Contacts

> People, the funnel they move through, and how they connect to accounts and deals

A contact is a person AnyCRM knows about — someone you've added as a prospect, someone who's replied, or someone who's become a customer. Every contact carries at least one identifying detail (an email, a LinkedIn URL, or a name) and moves through a single funnel as the relationship develops.

## The funnel

Contacts move through three stages, in order:

1. **`target`** — added, no reply yet. This is where a contact starts, whether added manually, imported from a CSV, captured through an [AnyCard](/concepts/anycard), or discovered by a [Customer Intelligence](/concepts/customer-intelligence) run.
2. **`lead`** — responded. A contact advances here the first time they reply to outreach, whether that's a rep marking it manually or an automated reply-detection webhook doing it for them.
3. **`contact`** — converted. The relationship has become a customer (or however your organization defines a won relationship). Converting can also create an account and a deal in the same step, if the contact doesn't already have them.

There's deliberately no separate "lead" record type — a lead is just a contact whose `stage` happens to be `lead`. Filtering by stage is how the product's "Leads" and "Contacts" views are really the same list, viewed differently.

**Disqualification is independent of stage.** A contact can be flagged as disqualified — no longer worth pursuing — without losing its place in the funnel; requalifying just clears the flag. This keeps history intact: you don't lose the fact that a contact had reached `lead` just because it's currently disqualified.

## Relationships

* A contact can be **linked to an account** (the company it belongs to) — directly, or as a result of converting.
* A contact can be **linked to one or more deals**, as part of the buying committee, with a role like "decision maker" or "champion."
* A contact can have **activities** (calls, emails, meetings) logged against it directly, independent of any deal or account link.

## Getting contacts in

Beyond creating them one at a time, AnyCRM supports:

* **CSV import** — upload a file, map its columns to contact fields, and get an async job you can poll for progress and a downloadable annotated result.
* **Enrichment** — given a name, email, or LinkedIn URL, AnyCRM can look up additional detail (title, company, verified email) through third-party providers.
* **AnyCard capture** — a visitor sharing their info back through a digital business card becomes a contact automatically.
* **Customer Intelligence** — a research run can produce contacts as part of its output, linked back to the run that found them.

## Technical reference

For the full endpoint-by-endpoint reference — request/response fields, scopes, and error cases — see the [Contacts API reference](/api-reference/contacts/list-contacts).